Infinite Variations of a Simple Pleasure

Wine is simply the fermented juice of fresh grapes, yet the variations may be infinite. Wine flavors change according to the variety of grapes, location of the vineyard, seasonal weather conditions, grape growing methods, winemaking techniques and equipment, and even by the tasting context. Wine tasting is simple, pleasurable, fun, and stimulating to the mind as well as the senses.

Our information is directed at intelligent, meaningful understanding, presented with frequent humor and occasional skepticism, but without commercial "spin" or arrogant pretense. Our goals are to share and spread wine appreciation while putting a cork in wine snobbery and to expose dogma intended to promote wine sales rather than wine science.

No sales pitch will interrupt your visit here; there's no "catch"; we simply think the planet will be healthier when more Earthlings enjoy a little wine every day.

Thanks for visiting and Cheers,

Jim LaMar, Editor

PS - For comfort and convenience as you browse, you may want to read our Site Conventions and Mission Statement. - JL